Is the Online Trainer Academy Right for Me?

Below you’ll find info on pricing and answers to all other major questions about the Online Trainer Academy with my honest answers.

The Online Trainer Academy isn’t right for everyone. Below you will find more information about the course so that you can make the best decision for you.

But first, watch the short video below because it includes a good overview of the program and materials:

If you’re interested in reading any of the 100+ success stories from trainers of all kinds in all parts of the world, click here.

The Academy is closed. Secure your spot today by joining the presale list. The program opens on April 30, 2019. If you’re on this list, you’ll save $400 during the presale period.

In addition to the presale list, you will get FREE access to the newsletter, which you’ll receive 2-3 times a week. Your email will never be shared and you can unsubscribe anytime. Privacy and terms at the bottom of this page.

There’s a textbook on online training?

Yes, it’s called The Fundamentals of Online Training.

Now in a V2.0, this beautiful 334 page textbook is super durable to withstand the rigors of every-day use. The book was painstakingly designed with the reader in mind so that you will not only love the information, but cherish the book itself.

The book contains 5 divider pages and thumb tabs to help you navigate to a section for quick access.

The callout boxes and countless examples help you remember the key points. Each chapter and module have review pages at the end so you always know what’s important and what to do next.

We even used a 4pp hardbound gloss lamination and 70# text Cougar white smooth uncoated paper with thicker 80# inserts as divider pages to ensure that the book is lightweight yet sturdy while lying flat on your desk so you don’t have to worry about it closing awkwardly on you while you study.

Please Note: This is only available to Online Trainer Academy students and isn’t available for commercial sale.

Click here to see the contents of the textbook and course

“The Fundamentals of Online Training textbook uses several powerful techniques verified by extensive empirical research to produce positive learning results and to help learners apply what they’ve learned in real-world situations.” Edward Oneill PhD (Senior Instructional Designer – Yale University)

When does the next session start?

After May 5th, the Online Trainer Academy will be available on an ongoing basis.

Since 2013, we have operated on a launch cycle opening enrollment twice a year. This was done for two reasons:

The First reason to use a launch cycle is for course improvements

Allowing cohorts enabled us to get better data and make improvements. As a result, in 6 years OTA has benefitted from:

  • Millions of data points
  • 40 experts in training, marketing, and advertising
  • Feedback from tens of thousands of students in over 80 countries

And we’re finally at the point where studying cohorts isn’t needed. We’ll keep improving, of course.

The second reason to use a launch cycle is marketing

Manufacturing scarcity through launches is an effective way to increase enrollments. But it’s also pushy and, oftentimes, dishonest.

With 1,000+ unsolicited testimonials, we don’t need to manufacture scarcity anymore. Our reputation precedes us.

Our job is to remove stress from your life, not add to it. Forcing you to register in a two-week period once or twice a year as a marketing ploy is a disservice to you. I’m not OK with that.

So, join us on April 30th if you’re ready. And if you’re not, please join us when you are. We’ll be ready to take great care of you when you’re ready.

Pricing: What is the cost and are there payment plans?

The April 30th enrollment will be the last time that the presale pricing is offered. Enroll from April 30 – May 5th and save $400 if you’re on the presale list.


During the presale period, we will be offering two payment options:

Paid in full – $1,599
Payment plan – 6 monthly payments of $299

After May 5th, the pricing on an ongoing basis will be:

Paid in full – $1,999
Payment Plan – 12 Monthly payments of $199

*All prices in USD

A semester spent at a traditional college will cost you upwards of $10,000. And this doesn’t include loss of income, cost of living, books, student fees, and more. Not only that, but traditional college courses force you to learn at somebody else’s pace and, unfortunately, don’t give you much in the way of real-world skills, information, and done-for-you strategies, forms, scripts, and templates to actually succeed with what you’ve learned.

Plus, college programs don’t come with a satisfaction guarantee or give you the tools to earn back your entire investment (and more) while you study. The Online Trainer Academy does both.

Here are a few words from students comparing the Online Trainer Academy to College and earning back their investment before they even finish the certification course:

“This course was put together better than most college courses.”

Scott Schrat
New York, USA

“The quality of the textbook surpasses pretty much any other I have sitting on my shelf and I have a ton of them from NSCA manuals to PN to Netter’s Anatomy Atlas and University Biology/Chemistry/Kinesiology textbooks. If anyone says OTA doesn’t work, just tell them I paid off my extended plan balance 8 months early.”

Rick Elnor
Ontario, Canada

“When I started the academy I had mostly one to one personal training clients and maybe a handful of online coaching clients.

I did the course around 8 weeks ago and did exactly as he told us to.

I now have over 100 clients and I’m fully booked. I would just like to say to everyone who is considering the academy, do it! I’m flabbergasted.”

Rhanell Robertson
Ulster, Ireland

The Online Trainer Academy is an investment for trainers and coaches seriously committed to taking the next step in their careers. The commitment of time, energy, and money is part of why it works.

Click here to read more reviews and stories from OTA students.


Can I just buy a portion of the course?

No. The only option is to invest in the entire Online Trainer Academy experience.

What if I’ve never trained anybody before?

You should have a year’s experience in-person

Online training should be viewed as the next step in a career, not the beginning. While there are examples of brand new trainers who have built incredibly successful businesses solely online, we believe it’s best to learn the ropes in-person. In-person experience helps you anticipate more accurately what it will be like training clients remotely.

If you have been training in-person for at least a year but have never trained a client online then you’re in the right place. The Academy is perfect for brand new online trainers and online trainers who have been working with clients remotely for some time looking to boost their credentials and take their business to the next level.

Do you have a refund policy?

Yes. We are proud to have an incredible 10-YEAR GUARANTEE.

If you’re one of the rare Online Trainer Academy members not able to grow an online training business you’re happy with, let us know. So long as you’ve submitted all of your snapshot worksheets in the Digital Portal, we’ll refund your investment minus a 10% restocking fee for the books. We insist that you submit your worksheets because the systems we give you works – but only if you put them into action. Your worksheets are proof that you’ve worked through the program materials and put them into action.

What if I’m already an experienced online trainer, is this right for me?

That depends on you. If you’re looking for the intricacies of online marketing, advanced list segmentation, and the ins and outs of multivariate (A/B) testing then the Academy isn’t right for you because I don’t cover those topics. 

The Online Trainer Academy focuses on timely, yet timeless principles. We could teach you how to game social media algorhithms and build complex marketing funnels but choose not to because when those things change, and they will, you’ll be left, once again, searching, and this isn’t fair to you.

Instead, we focus on principles of stable business growth that scale. As long as you’re willing to put in the work, you’ll end up with a business that feeds you and your family for many years to come.

Still, if you’ve been at this for a while, we encourage you to approach it with a beginner’s mindset.

If you do have an existing online training business, it’s likely to have been patched together through a combination of your own experience, problem solving, and a variety of information sources. There’s nothing wrong with this, but we can do better. If you’re used to in-person training, remember that online training involves many nuanced differences when it comes to good business structure, encouraging client success, and effective marketing.

In the words of legendary tech investor Chris Sacca,

“when you have a lot of experience with something, you don’t notice the things that are new about it. You don’t notice the idiosyncrasies that need to be tweaked. You don’t notice where the gaps are, what’s missing, or what’s really working.”

If you’re willing to approach the material with a beginner’s mindset, as Sacca eludes to, then you will be able to take what you like, apply it to your business as best you can, and keep moving forward.

How much time do I need to complete this?

The course is self-study at your own pace

The Academy is completely streamlined and engineered for rapid, profitable implementation. It’s not just theory and training – you’ll be spending as much time doing as you will learning, building and growing your business as you go. All fluff is eliminated and (so long as you put in the work) you’ll start seeing a Return on Investment and a Return on Time real soon – not in some distant, nebulous future.

You can spend as much or as little time working through The Online Trainer Academy materials as you wish. You can be anywhere in the world and study whenever you have time. To give you some idea of commitment, if you invest 3 – 5 hours each week, the program should take 8 – 12 weeks to complete. In six months to a year you’ll have more free time than ever.

How is the Online Trainer Academy Different?

The Academy is the only program of its kind

To the best of our knowledge there aren’t currently any other thorough certification courses for online training available.

What does exist, however, are a host of business coaches who teach how to build an online training business. The difference between them is that the Academy is not the system of one person. Over the years we’ve taken in feedback from thousands of previous students, interviewed successful online trainers, and befriended many of the top fitness business coaches.

From there, we deconstructed the golden nuggets from their businesses and brought them all in one place to help you build the perfect business for you. So if you find one person who has a system that you wish to emulate that is willing to teach you then go for it but if you want a thorough understanding of what it takes to make an incredible online trainer and build the perfect business for you, then you’re going to love the attention to detail we’ve put into our textbook and materials.

How long do I have to decide?

The next public enrollment date for the Academy will be April 30, 2019. Please be ready to join us on that day.

Do I get one-on-one support with Jon?

If you need any support or have questions as you make your way through the program we are here for you. Upon joining you will be matched with a coach. At any point you are welcome to request support through the form in your private digital portal. While I (Jon) cannot guarantee that it will be me getting back to you personally, I can guarantee that you will hear back quickly and from an awesome, helpful, and qualified coach.

Are there other costs involved? (Shipping, software, website, etc.)

There are no extra necessary costs involved

The teachings in the Academy were produced to be adapted for trainers who wish to use free software available (email and google tools) or paid software (and I give recommendations). Most start without using paid software using the systems I lay out, get their first few clients, and then opt to use paid software to save time later on. Whatever you choose, it’s up to you and you can easily make it work either way.

I include free, worldwide shipping on all orders. No worries there.

No you don’t need a website. Similar to the software blurb above, most choose to create one but it’s not needed. We show you exactly how to make this business work without a website using free online tools in addition to helping you navigate the process of building your own website when the time comes.

If you already have a website, great, you’re ahead of the pack. You’ll learn how to adapt whatever is on your website currently to best showcase your online training moving forward.

I’m brand new to training, haven’t trained in-person before, or am not certified yet. Should I take this course?

Thanks for asking. While the business and marketing systems we teach will absolutely work for you, this may not be the right step for you at this time.

Training online requires a much more proactive and lateral approach than training in-person. Simply put, you cannot respond to a client in the moment and adapt on the fly. Instead, you need to be able to anticipate what might happen, proactively program around it, and side-step it laterally if needed.

All of this to say that you can absolutely train online with no in-person experience. It’s not the in-person experience that matters as much as comfort in programming. If you feel confident programming and in looking after your people, then you’re good to go. If not, then I suggest getting in-person experience first and come back to OTA later.

You can absolutely build a killer online training business with no in-person experience. It’s just a matter of how good a job you can actually do once you have the client.

If you’re not yet certified, please note that this certification should be viewed as an accessory cert, and does not replace or render unnecessary a certification from a Nationally accredited board in your region.

Does this come with CEC’s / CEU’s from my certifying body?

The Online Trainer Academy Certification and business development program is trusted worldwide and has been preapproved fro CEC’s / CEU’s by the following certifying bodies:

  • NASM
  • CanFit Pro
  • AFAA
  • ACE
  • Fitness Australia
  • CPTN
  • PTA Global
  • CSEP

Even if your certification isn’t listed here, OTA has never been turned down for CEC’s or CEU’s from any organization. Our students have successfully petitioned and gained CEC’s / CEU’s from NSCA, NCSF, NETA, NFPT, NCCPT, AAPTE, IFPA, ISSA, REPS NZ, and many more.

Upon passing the test and graduating you will get your certificate in the mail. This certificate, along with the detailed guidelines we provide in our Continuing Education Credits Approval Information guide that you can access within our student member portal has everything that you need.

I don’t live in the United States. Will this work for me?

Yes. The Online Trainer Academy has students and grads in 75 different countries

The fundamentals are the fundamentals, no matter where you live and the systems were designed to work with all fitness professionals around the world. If you think that people where you live won’t buy then we humbly disagree. Regardless, you can take on clients elsewhere in the world with online training and are not limited to your own country.

OTA is honoured to have students and grads in the following countries:

  1. Algeria
  2. Afghanistan
  3. Australia
  4. Austria
  5. Bangladesh
  6. Barbados
  7. Belgium
  8. Belize
  9. Bolivia
  10. Brazil
  11. Brunei
  12. Burma
  13. Canada
  14. Chile
  15. China
  16. Costa Rica
  17. Croatia
  18. Czech Republic
  19. Denmark
  20. Egypt
  21. England
  22. Finland
  23. France
  24. Germany
  25. Guatamala
  1. Haiti
  2. Holland
  3. Hungary
  4. Iceland
  5. India
  6. Indonesia
  7. Ireland
  8. Israel
  9. Italy
  10. Jamaica
  11. Japan
  12. Kenya
  13. Korea
  14. Kuwait
  15. Latvia
  16. Lithuania
  17. Luxembourg
  18. Malaysia
  19. Mauritius
  20. Mexico
  21. Netherlands
  22. New Zealand
  23. Nicaragua
  24. Nigeria
  25. Northern Ireland
  1. Norway
  2. Pakistan
  3. Peru
  4. Philippines
  5. Poland
  6. Portugal
  7. Qatar
  8. Romania
  9. Russia
  10. S. Africa
  11. Scotland
  12. Serbia
  13. Singapore
  14. Slovakia
  15. Slovenia
  16. Spain
  17. Sweden
  18. Switzerland
  19. Taiwan
  20. Thailand
  21. Turkey
  22. United Arab Emirates
  23. United States
  24. Wales
  25. Zimbabwe

Jon Goodman is an expert in building online training models

– Adam Bornstein (Born Fitness, NYT bestselling author)

With Jon’s marketing help we tripled the number of clients we signed up during our enrollment period from the previous. He’s the man!

– Molly Galbraith (Girls Gone Strong)

Jon knows what it takes to ensure that your online clients get great results, and we’re all fortunate that he’s willing to teach it to others.

– Dr. John Berardi (Precision Nutrition)

In addition to the presale list, you will get FREE access to the newsletter, which you’ll receive 2-3 times a week. Your email will never be shared and you can unsubscribe anytime. Privacy and terms at the bottom of this page.